Modus Branding
I developed a comprehensive speculative brand book, spanning 37 pages, for the fictional virtual reality brand, Modus.
My endeavor encompassed research, ideation, and the creation of many key components of a new brand. I created the brand's logo, an identity standards manual, a set of icons, personas, and a comprehensive instruction booklet.
This experience allowed me to delve into what might be possible in the near future. I showcased my creativity, strategic thinking, and design skills and had fun doing so!
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Made with Adobe InDesign, Adobe Illustrator, and Photoshop.